Cold and Flu Supplements Market: Analysis Report, Share, Trends and Overview 2021-2027

The global cold and flu supplements market is anticipated to grow at a CAGR of 7.4% during the forecast period. In order to ward off the cold or flu, the trend of boosting the immune system by taking some essential supplements is rising significantly across the globe. The right balance of supplements such as zinc, probiotics, vitamin A, and many more are powerful immunity enhancers that can aid in restricting various opportunistic pathogens and infections in the cold and flu season. For instance, various studies have shown that people who take probiotics have a lower risk of contracting a virus. This, in turn, will drive the growth of the global cold and flu supplements industry.

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Moreover, vitamin C is also getting enough popularity in the cold and flu supplements market as vitamin C supports the epithelial barrier function against pathogens. However, vitamin C supplements do not completely reduce the risk of getting the common cold. Besides, it slightly shortens colds or somewhat shows milder symptoms. Moreover, the adoption of natural herbs derived supplements to fight off the cold and flu symptoms as well as to boost the immunity is also significantly high across the globe. For instance, echinacea derived herbal supplement are being extensively used to treat or prevent colds. This will also impact the growing shares of the cold and flu supplements market during the forecast period.

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Market Coverage

  • The market number available for – 2019-2026
  • Base year- 2019
  • Forecast period- 2020-2026
  • Segment Covered-
  • By Product Type
  • Regions Covered-
  • North America
  • Europe
  • Asia-Pacific
  • Rest of the World
  • Competitive Landscape-GlaxoSmithKline plc, Herbalife International of America, Inc., Himalaya Global Holdings Ltd., and Others

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment/region dominates the market in the base year?
  • Which segment/region will project the fastest growth in the market?
  • How COVID-19 impacted the market?
  • Recovery Timeline
  • Deviation from the pre-COVID forecast
  • Most affected region/segment
  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Cold and Flu Supplements Market Report Segment

By Product Type

  • Natural Molecules
  • Herbal Extracts
  • Vitamins & Minerals

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Global Cold and Flu Supplements Market Regional

North America          

  • United States
  • Canada


  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Rest of Europe


  • China
  • Japan
  • India
  • Rest of Asia-Pacific

Rest of the World

  • Middle East & Africa
  • Latin America

Company Profiles

  • Abbott Nutrition (Abbott Laboratories Inc.)
  • Banyan Botanicals
  • Fusion Health (Global Therapeutics Pty Ltd.)
  • General Nutrition Centers, Inc.
  • GlaxoSmithKline plc
  • Herbalife International of America, Inc.
  • Himalaya Global Holdings Ltd.
  • Martin & Pleasance
  • Nature’s Way Products, LLC
  • Neurobiologix, Inc.
  • Nordic Naturals
  • NOW Health Group, Inc.
  • Nutramax Laboratories, Inc.
  • Solstice Medicine Company, Inc.
  • Wakunaga Pharmaceutical Co., Ltd

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