India Personal Care Appliances Market Trends, Size, Competitive Analysis and Forecast 2021-2027

India personal care appliances market is anticipated to grow significantly at a CAGR of 5.9% over the forecast period (2021-2027). The key aspect that drives the growth of the India personal care appliances market includes continuously changing consumer preferences towards highly sophisticated products and a rise in consciousness regarding the quality, product value, and the brands will also impact the market across the country. Shifting lifestyles are driving consumer’s interest in trying novel personal care appliances. Considering the shift in trend from of the consumers, the companies across the country are shifting their focus on products that according to their needs.

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Other factors such as growing organized retail, the emergence of a young urban population with increased per capita spending, an increase in the number of working women among others will significantly impact the share of the market. In addition to this, continuously changing lifestyles coupled with increased affordability of luxury products are also influencing the market. Besides, the fast pace growth of the e-commerce channels across the country is increasing the awareness as well as product choice and availability for imported products.

Market Coverage

  • Market number available for – 2020-2027
  • Base year- 2020
  • Forecast period- 2021-2027
  • Segment Covered- By Gender, Appliance Type, and Distribution Channel
  • Country Covered- India
  • Competitive Landscape- Johnson & Johnson Services Inc., Koninklijke Philips NV, Panasonic Corp., The Procter & Gamble Co., Unilever PLC, Colgate-Palmolive Co., and Lion Corp. among others

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Key questions addressed by the report

  • What is the market growth rate?
  • Which segment dominates the market in base year?
  • Which segment will project fastest growth in the market?
  • How COVID-19 impacted the market?
  • ? Recovery Timeline
  • ? Deviation from pre-COVID forecast
  • ? Most affected segment
  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

India Personal Care Appliances Market – Segmentation

By Gender

  • Men
  • Women
  • Unisex

By Appliance Type

Ø  Shaving & Grooming Appliances

  • Trimmers
  • Shavers
  • Epilator
  • Clippers

Hair Styling Appliances

  • Hair Straightening Machine & Brush
  • Hair Dryers
  • Hair Curlers
  • Others (Hair Crimpers)

Oral Care Appliances

  • Electric Toothbrush
  • Teeth Whiteners


  • Foot Massager
  • Body Massager
  • Face Massager
  • Others (Steamers & Vaporizers, Heating Pads)

By Distribution Channel

  • Online Channel
  • Offline Channel
  • Supermarkets & Hypermarkets
  • Departmental Stores
  • Specialty Stores

 Company Profiles 

  • Colgate-Palmolive Co.
  • Dyson Ltd.
  • Emerson Electric Co.
  • GABA GmbH
  • Groupe SEB
  • Johnson & Johnson Services Inc.
  • Koninklijke Philips NV
  • Lion Corp.
  • Panasonic Corp.
  • The Procter & Gamble Co.
  • Unilever PLC
  • Wahl Clipper Corp.

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